Incense imaged by Oda Nobunaga, Toyotomi Hideyoshi, Tokugawa Ieyasu


Baieido a long-established incense maker in Osaka, has created a new incense imaged Sengoku warlords.
They are the most famous samurai Busho in Japan, “Oda Nobunaga”, “Toyotomi Hideyoshi” and “Tokugawa Ieyasu”.



Oda Nobunaga (織田 信長, 1534 – 1582) was a Japanese Samurai in the late 16th century who attempted to unify Japan during the late Sengoku period, and successfully gained control over most of Japan through conquest.

Oda Nobunaga is Busho regarded as one of three unifiers of Japan along with his retainers Toyotomi Hideyoshi(豊臣秀吉) and Tokugawa Ieyasu(徳川家康).

His reign was noted for innovative military tactics, fostering free trade, and encouraging the start of the Momoyama historical art period.
He was killed when his retainer Akechi Mitsuhide rebelled against him at Honnoji Temple.

Because Oda Nobunaga was very strong in war, some people today respect him as a strong man Samurai.
Sengoku warlords loved agarwood and their status was to have a quality agarwood.
For the samurai, having high quality agarwood was a symbol of power.

Oda Nobunaga especially loved agarwood.
So he entered Shosho-in, where Japanese treasures are kept, and cut out Ranjatai(蘭奢待) that most famous fragrance wood in Japan.
Even now, Oda Nobunaga’s name tag is attached to the cutout.
Only three people in history have cut out , Ashikaga Yoshimasa(足利義政), Emperor Meiji(明治天皇), and Oda Nobunaga.



Toyotomi Hideyoshi (豊臣 秀吉, 1537 – 1598) was a preeminent daimyō, warrior, general, samurai, and politician of the Sengoku period who is regarded as Japan’s second “great unifier”.

He succeeded his former liege lord, Oda Nobunaga, and brought an end to the Sengoku period.
The period of his rule is often called the Momoyama period, named after Hideyoshi’s castle.

Hideyoshi left an influential and legacy, including:
・restricting the possession of weapons to the Samurai
・the construction and restoration of many temples, some still visible in Kyoto today.



Tokugawa Ieyasu (徳川家康 1543 – 1616) was the founder and first shōgun of the Edo shogunate of Japan, which effectively ruled Japan from the Battle of Sekigahara in 1600 until the Meiji Restoration in 1868.

Ieyasu seized power in 1600, received appointment as shōgun in 1603, and abdicated from office in 1605, but remained in power until his death in 1616.
Ieyasu was posthumously enshrined at Nikkō Tōshō-gū with the name Tōshō Daigongen (東照大権現).

Tokugawa Ieyasu also loved incense and was an avid fragrance wood collector.
Ieyasu’s passion for collecting scents was strong, and he sent many letters to the kings of Southeast Asian countries in search of high quality agarwood (Kyara).
The fragrance wood left by the Tokugawa family are collected at the Tokugawa Art Museum in Nagoya, Aichi.

Oda Nobunaga Incense is a strong fragrance of agarwood reminiscent of him.
And Toyotomi Hideyoshi Incense is soft fragrance of agarwood, Tokugawa Ieyasu Incense is calm and mild fragrance.
It can be enjoyed the traditional Japanese scent, so we recommend this to Sengoku warlords fans.

Oda Nobunaga Incense Agarwood, Sengoku Warlords series
Toyotomi Hideyoshi Incense Agarwood, Sengoku Warlords series
Tokugawa Ieyasu Incense Agarwood, Sengoku Warlords series


Kogen Ginza store was used in magazine “DUeT “


Kogen Ginza store was used in the planning for the December issue of the popular male idol magazine “DUeT” published monthly by ホーム社.

Check out the December issue of DUeT, released November 7, 2019!

Magazine name:DUeT
Release date:2019/11/7(Thu)
The publisher:ホーム社
Publisher website(Japanese site):

Access to Kohgen Ginza store

Access to Kohgen Tokyo Uenosakuragi store

Coil Incense made by Kunmeido

IMG_6084-800x561Incense is famous for sticks and cones, but there are also some spiral-type(coil- type) incense.
The scent repertoire is narrowed, but it is characterized by many attractive scents.
This time, we will introduce the recommended coil incense from incense maker “Kunmeido” in Osaka Sakai famous as “Reiryokoh incense”.

IMG_6085-1024x744The most famous is “Tsukimachigumo”.
It is used in restaurants and inns, and it is so popular that entertainers introduce it on TV.
A unique sweet scent based on sandalwood spreads.
Tsukimachigumo is so popular that many customers visit to buy this.

The next, Kansui is coils incense made from sandalwood-based incense with a fragrance imaged by a lily flower.
Because there are few stores selling this product, it is an unusual product that you can hardly find anywhere else.
The other day, a customer who opened a Japanese restaurant bought it because he wanted to use it at the entrance.

IMG_6086-1024x718There are 4 types of “Tsukinowa”, each of which is imaged by the scent of flowers.
The color of the incense varies depending on the scent of violet (red), jasmine (yellow), rose (light blue), and lily (dark blue).

Coil-type incense has a long burning time of about 1 to 2 hours, making it ideal for large rooms and places with a lot of air flow.

・Kunmeido Tsukimachigumo Coil Incense, 20 pieces

・Kunmeido Incense, Kansui, 14 pieces of Coil Variety

・Kunmeido Incense, Tsukinowa series, 8 pieces

Kohgen Ginza store was introduced in Japanese TV!!

kohgen_hp_tokyo_moyasama2019/10/20, the Kohgen Ginza store was introduced in Japanese TV program “モヤモヤさまぁ~ず2”!
Japanese comedians and assistant announcers visited our store and enjoyed various fragrance!


TV program name:モヤモヤさまぁ~ず2
The time:2019/10/20(Sun)18:30~19:54
TV program homepage(Japanese site):


Access to Kohgen Ginza store

Access to Kohgen Tokyo Uenosakuragi store

I went to Tokyo Ueno Ameyoko Shopping Street!

The other day, I visited Tokyo Ueno Ameyoko Shopping Street near the store!
I walked Ueno Onshi Park southward and went to Ameyoko.

Ameyoko is the narrow maze of cheap eats and stalls selling everything from fresh fish to vintage watches,
and a booming mini-Koreatown.
There are many Asian food and restaurants such as Thailand and Vietnam.
I went to Ueno Ameyoko for the first time and it was very lively!
There were many restaurants and I was at a loss while enjoying where to eat.
There are many also Izakaya and Sushi and it is a good place to drink Sake.

However, I was totally tired of walking a lot…
Since there are too many stores, I couldn’t decide right away.
After all, I ate rice at a 500 yen pizzeria.


On the way back, I walked in Shinobazu Pond.
I also passed by Ueno Zoo.
I don’t see the animals because it was night, but they voice and smelled.

Ameyoko was so much fun that I want to go again!
When you come to sightseeing in Tokyo, please play in Ueno.

The photo below is the town that has gone through Ueno Onshi Park.
There is Ameyoko Shopping Street turn around the corner.
If you are interested in Japanese incense, please visit our this website.
We handle a lot of traditional Japanese incense.

Kohgenworld – Incense, Incense Burners Specialty Store

Kyoyaki, Kiyomizu ware incense burner depicting “Choju-giga (Wildlife caricature)”

blogimage0903_1This time, we will introduce a Kyoyaki, Kiyomizu ware incense burner depicting “Choju-giga (Wildlife caricature)”.
Enjoying your favorite scent in your favorite incense burner is also exceptional.

blogimage0903_2Choju-giga seem to have been made during the late Heian period and the Kamakura period.
They are caricatures of people’s lives and social conditions at that time and are divided into four stories.

blogimage0903_3This incense burner is fun just to watch!
On the front is a Frog and rabbit playing Sumo, and on the back is a monkey looking at the situation.

blogimage0903_4The inside of the incense burner is wide, so you can use any incense.
Please visit Kohgen Ueno Sakuragi store if you are interested!


New product incense specializing in zazen and meditation Baieido “ZENKOH”

kohgen_zenkohBaieido is a long-established manufacturer of Osaka Sakai that has been in business for over 350 years.
Recently, More and more people are taking meditation into their lives, not just formal Zazen.

Since ancient times, incense sticks have been used during Zazen as a measure of time.
So “ZENKOH”incense is recommended for those who want to increase their concentration during Zen training.
Of course, it can also be used as a hobby incense for those who like the aroma of agarwood.

There are many types of incense agarwood, this ZENKOH is a calm and discreet fragrance.
Smoke is modest, so you can feel the aroma of agarwood naturally when you are using it, and it will may be easier to relax.

“ZENKOH” also has a lavender scent.
Please use your favorite scent.

Baieido Incense Sticks, ZEN incense Agarwood, large box

Baieido Incense Sticks, ZEN incense lavender, large box


We held a handmade incense experience!

kohgenworld_blog_01The other day, we held a lecture on incense making experience as a curriculum for international students studying Japanese.

This time, we made incense sticks.
14 students participated and it was very lively from start to finish!

In the process of mixing agarwood and Incense Ingredients one by one, I heard voices at here and there tables saying “The aroma is getting stronger!”
The teachers also enjoyed the scent mixed with the students and enjoyed the experience.
Finish mixing all ingredients and go to the molding process.
In addition to stick type, cone type and coil type, they made dumpling type, flower type, school initials and other unique shapes.
It was very interesting to go around the tables.
There was also a voice saying “ It’s a waste to use ” lol

Kohgen has an incense making experience at the store.
It is done at the following three stores.
For details, please contact us!

Kohgen Nagoya Store

Kohgen Tokyo Ginza Store

Kohgen Tokyo Uenosakuragi Store

Let’s make your own original incense!

kohgen_hp_ueno_blog_20190223_image1Kohgen holds a handmade incense experience on the store.

You can choose your favorite incense from three types of “Fragrant Sachet” that has been handed down since the Nara period(about 1200 years ago), “Kneaded incense” that has been used by nobles in the Heian period(about 1000 years ago),“Incense stick” that are still popular today.

It is exceptional good that you can use your own handmade incense or wear it in your clothes.

Japanese Incense has a long history.
When you mix and make up while checking the scent of the incense ingredients,
It feels as if you were back in time in the Nara and Heian periods.

I also liked various “handmade experiences”, and I often went around the classroom with one person and friends.
(Ceramics, watches, shakuhachi, etc. were all fun!)

We look forward to your visit!
Here for details of each store’s handmade experience.
※It is a Japanese site.

Nagoya store

Tokyo Ginza store

Tokyo Uenosakuragi store



See the very rare and precious Agarwood

yanaka_incense_museum_page_image_09A museum is open in Kohgen Ueno Sakuragi store.

Kohgen have been collecting and accumulating rare Agarwood(fragrant wood) worldwide over the years.

In the museum, a part of the Agarwood(fragrant wood) is displayed.
Agarwood is the oldest incense ingredient in Japan.
In “Nihonshoki”, there is a description that agarwood drifted to Awaji Island in 1993.

Aristocrats and Samurai also enjoyed the noble scent and permeated it as part of the culture.
It is said that Ieyasu Tokugawa was also fascinated by the charm of agarwood and traded it.
Oda Nobunaga is also said to have liked very much.
How about you see it while feeling the history of Japan?

Access to Kohgen Ueno Sakuragi store